Should you write an ebook or create a course? A Quick Look

“Should I write an ebook or ecourse?” It’s a common question among online business owners looking to generate leads or sell products to their audience. Either (or both!) can be great, but several factors come into play when deciding what works best for you. Before we dive into the major

13 Mom Blog Lead Magnet Ideas (+ 28 real examples)

Your email list is the most important asset you have as a blogger, but getting people to sign up to your list isn’t easy. That’s why lead magnets are crucial. You create something free and valuable for your readers – valuable enough that they voluntarily exchange their emails for your

The 4 Best Types of Lead Magnets for Beauty Blogs

Up to 96% of visitors to your beauty blog won’t return. That means their first visit will likely be their last. Unless you can find a way to keep in touch with them. That’s where your beauty blog lead magnet comes in. It’s a free offer you give to your website visitors

The 8 Best Options To Host Lead Magnets

If you’re here, you already know how important lead magnets are in any digital marketing strategy. You probably also have your lead magnet ready to share with your prospects – or, you at least have an idea of what it’ll be. All that’s left is choosing where to store your

Lead Magnet Conversion Rates – What You Need To Know

Lead magnets come in all shapes and sizes. Some are incredibly short and can be consumed in one sitting (e.g. short ebooks, checklists, quizzes). Others require you to set aside hours for their consumption (e.g. detailed guides, whitepapers, long tutorials).  But which of them converts the best? That is precisely